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Gta Asa Adjudication


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http://www.asa.org.uk/asa/adjudications/Pu...F_ADJ_44756.htm

Issue

1. Ten viewers challenged whether the ad was offensive and harmful, especially to children and young people under 18 years of age, because it condoned violence and criminal behaviour.

1. Rockstar Games London (Rockstar) maintained that the ad contained nothing that could cause serious offence. They believed the content of the ad was clearly fictional in that the action took place between computer generated characters and the mayhem was largely peripheral,

ASA

We considered that viewers were likely to regard the background scenes as dramatic action sequences associated with the game and they were unlikely to be seen to condone violent behaviour.

The full thing's an interesting insight into the mechanics of the UK advertising code in respect of violent games.

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Like here in the US, what happened to personal responsibility? Do our governments think that telling us what video games we can and can't play keeps crime down? we have peeps here who scream about violence in video games and ban them. but just turn the TV on here in DC, the nations capitol. Everyday, there's a single,double and even multiple murders.

so video games aren't the problem, just an excuse.

sorry Rocky, that's the way I see all this commotion about ew, ew video games equals crime.

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